Privacy and data handling

On the published site, Microsoft Clarity automatically collects page views and interactions and provides heatmaps and session recordings. Clarity may use cookies to recognize a browser and link page views according to project settings and regional requirements. Strict masking is enabled.

Policy details

Our tools do not submit questionnaire answers or evaluation notes to a server. Local previews do not transmit analytics. Microsoft processes analytics data as an external service; see the Microsoft privacy statement. External vendor websites apply their own privacy practices.

Research transparency

Read the methodology and referral disclosure for the basis and limitations of this guide.

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